A companies branding strategy encompasses the entire identity of an organization. From the services it offers, the products it develops, the market position it inhabits and the communication channels it travels as a whole it is the experience a customer feels while working with your company.
If branding is so important – Why is it so neglected?
Owners and CEO’s are understandably caught up in the daily grind of business operations and the branding element is put to the back of the line. Many businesses feel having a website is enough.
The internet has streamlined a small to medium sized businesses opportunity to brand themselves quickly and on a large scale, through social media, online business platforms, your companies website and interactive tools as blogs and micro-sites, the options are limitless to brand your business online.
To Staff or To Hire A Consultant?
Create The Vibe has developed its services and packages to offer to small and medium sized businesses the opportunity to grow business at an affordable cost. Hiring an in-house employee to manage your online brand, website, social media strategy and more can be an expense that you just can’t afford, Create The Vibe can be your team member at an affordable price.
In-house Consultant Salary = $41,600/year
Create The Vibe Consultant = $8,400/year (for average small business)
Taking your brand online requires an understanding of the new tools, channels and challenges in the current online world, Create The Vibe is passionate about our client’s success and we are motivated to see strong results from our clients online marketing and branding strategies that we implement.
Create The Vibe works with a variety of companies looking to grow their business and protect and build their brand online through Optimized web design, local search engine optimization and social media marketing. Our approach creates and delivers growing online visibility, increased web traffic and stronger position in the search engine rankings.
The Online Branding Process
Online branding will bring increased website to your website and your company with less of a cost than advertising. Online branding involves many strategies including but not limited to the following:
- Search Engine Marketing
- Social Media
- Online PR strategies
- Search Engine Optimization
- Online profiles
- Online Direct
- And much more
If you want to tap into the huge opportunity the Internet offers and begin growing your brand online you need an online branding strategy tailored to your companies needs and a plan to execute it. Instead of hiring an internal staff contact us at Create The Vibe and we will put together an affordable online branding strategy and we will be your partner in your businesses success.